How to Monitor and Improve your Content Marketing

How to Monitor and Improve your Content Marketing
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Monitor and Improve your Content Marketing

Content marketing is to create and promote the content to get traffic and generate leads. (How to Monitor and Improve your Content Marketing)

Content is the main part of any business. Every business delivered high-quality content. Focusing on Productive improvement is the main goal of every business.

Most of the teams are working from home due to this pandemic. So tracking and improving all the data is one kind of crucial part. Especially for content marketing, they have to do small micro-tasks each day. So it is impossible to coordinate.

How to Monitor and Improve your Content Marketing

  • Content Brainstorming
  • High-Quality Content
  • Content Editing
  • Content Sharing
  • Content Outreach
  • Content Monitoring


Content Brainstorming

Personally for me, working from home is less effective. This means you don’t have that spirit to work with 100% energy. Even so much distraction around you while working from home.

Content brainstorming is interesting topics and putting them into the next plan. Found that working alone is kind of boring, so working with co-workers will help you a lot. Like sharing the daily thoughts, sharing ideas, working mutually on the topics.

To accomplish this task, we can arrange the 15-30 min meeting in the morning. Discuss all the focus key points. Share new ideas and content, discuss upcoming opportunities.

Google meet is a way to arrange all of this.

High-Quality Content

Providing high-quality content is the main goal for businesses. Whether you are outsourcing the content or whether you are doing by yourself.

So what kind of point do you look after to give the best high-quality content?

  • Number of words that you are using in your article
  • Readability
  • Subheadings
  • Consecutive sentence

If you are using WordPress, the YoastSEO plugin will help you. It will show you all the points to keep your article in a good manner.

yoast seo

I never pay attention to Transition words. I don’t think that will affect your quality content.

But is this point sufficient to judge your content is high quality or not?

I used a text optimizer; this is a Google Chrome extension. You can install it and try this in your article. If your keyword (you can use keyword planner to know about keyword), which are you focusing on. This extension will help you a lot, and there may high chances to be in the search engine. 

If you have already written content, then the text optimizer will analyze your content and shows your word choice, and how you can improve more in it.

 Make sure your text optimizer score is around a minimum of 70%. It will show the in-depth quality of your article.

If you want to create videos, branded images, and want your show in your article creative. This “Renderforest” will help you. You: do not have to download software.

renderforest

Pick the template regarding your article, edit it, and create amazing output.

Content Editing

The content editor never writes an article. The content writer submits his article in the Google Docs for review. Then the editor can publish the content by hitting the publish button.

Content Sharing

Sometimes organizations or a digital publication produces content that they can promote when times come.

A company needs a decision-maker to know that any website needs to update its content on daily basis. Only when you publish your article, it should be of high quality. Make sure, by reading your article the users should be happy.

Share your blog having social media bookmarking. Add social media like Facebook, Whatsapp, Instagram, Tumblr.

Content Outreach

Talking about email outreach, it is regularly ignored in content marketing which is a disgrace.

The majority of blog posts (94%) have zero outer links connections. Thus, around 90% of the blog post gets 0 traffic from Google.

graph reach

Do you know what that implies?

About 90% of the work you (or your group) put into brainstorming, exploring, and composing articles on your site has been futile.

Most of that content will go down your blog archive to never drive any clicks ever again.

As far as I can tell, the best method to ensure the vast majority of your site’s content will get probably some organic visibility is to have probably some outer links connections highlighting the greater part of your pages.

What’s more, the most ideal approach to get common connections is to contact those individuals who are keen on the topic and can really interface.

You don’t need to email several bloggers

Email Analytics is the demanding and the most moderate choice, given your group is utilizing Gmail or G Suite.

The device will create day by day reports helping you check whether your group is effectively contacting or reaching bloggers and journalists, including the number of messages sent and got, generally dynamic and slowest days, normal reaction time.

Content Monitoring

Keep your writing group refreshed on how their content is doing. Not just this helps support a writer’s inspiration (seeing the real effect their articles are making), however, this will likewise permit your group to settle on more informative blog posts.


Conclusion

I hope you like the blog How to Monitor and improve your Content Marketing. If you dont read my others blogs do visit

Share your views, how you can monitor your team performance, and what strategy you use to improve performance in the comment section.


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