Does COVID 19 Boosts Digital Marketing?
Yes, COVID 19 boosts digital marketing. COVID 19 is the huge treats for all sectors of the company, Small scale organization as well as large scale organization. Suddenly within some days due to lockdown all the field marketing team stopped. So it is very hard for them to provide the services to the customer, but in this pandemic situation, the terms called digital marketing which boosts the businesses.
COVID 19 boosts digital marketing like all the offline businesses online. This COVID 19 crisis will have transformational effect on all social media platforms.
When this pandemic started, Due to lockdown, most of the big firms and small firms suffered from losses. So in this situation the digital marketing terms help them to sustain business. Employee start working from home, remotely working, it maintains businesses in running position. Due to less traveling, it brings environmental benefits.
Employees were started working from home, this remotely working help the digital marketing grow more and it help the company to reaches the brand to the customers.
- How digital marketer’s respond to Coronavirus?
Due to this COVID 19, Street which is crowded by peoples now it is empty, fewer peoples go outside to buy something, and No one is holding any big event and marketing events is totally stopped.
So because of this, many peoples come online. In this time it is time for a digital marketer to show them your organization ads or interact with marketing blogs. Let them drive to your website.
Of course, when the lockdown process starts initial reaction may go again offline in terms of vising stores, their friends and families, visiting museums and theaters, going to hotels, restaurants, and many other places like libraries and gym.
The world will take years to recover from this pandemic. So here is a big growth in digital marketing in upcoming years. So for that company have to prepare for the upcoming challenges.
Especially small scale firms who have suffered losses during the lockdown and getting weaker returns on investment. They come online and it will be even greater during and after COVID 19 crisis.